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"LIFE IS PAIN"

Jinho Choi

I am Jinho Choi, a prospective graduate in menswear from the London College of Fashion. I aim to create innovative and practical menswear that combines contemporary aesthetics with traditional tailoring techniques. I am passionate about exploring how fashion can express individuality and identity.

I am Jinho Choi, a prospective graduate in menswear from the London College of Fashion. I aim to ...

This collection, "LIFE IS PAIN," explores the duality between outward appearances and inner emotions. Inspired by the raw essence of "Fight Club," it redefines innerwear and outerwear through innovative deconstruction, highlighting the tension between external calm and hidden turmoil. With intricate detailing, deliberate distressing, and bold 3D experiments, each piece reveals the captivating interplay between charm and grit, strength and vulnerability. Discover the beauty of imperfections and the power of individuality in garments that challenge norms and celebrate the multifaceted nature of human identity.

Final work

Research and process

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"LIFE IS PAIN"

This collection, "LIFE IS PAIN," explores the duality between outward appearances and inner emotions. Inspired by the raw essence of "Fight Club," it redefines innerwear and outerwear through innovative deconstruction, highlighting the tension between external calm and hidden ...

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