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Threads of Information

Fredrik Link

Profile picture of Fredrik Link

Fredrik Link is a London-based print designer who harnesses the transformative power of art to explore sociopolitical events. Through his work, he delves into the complexities of our world, addressing pressing issues and sparking conversations. Fredrik believes that art has the ability to provoke thought, challenge norms, and inspire change. His designs serve as a medium for expressing social and political commentary, encouraging viewers to reflect on the world around them and consider alternative perspectives. By embracing art as a vehicle for transformation, Fredrik aims to contribute to the dialogue on important societal issues and promote a more inclusive and equitable future.

Fredrik Link is a London-based print designer who harnesses the transformative power of art...

Threads of Information is a project that celebrates the relationship between information processing in humans and machines, showcasing the distinctive qualities of human cognition. Through captivating hybrid printed textiles made from repurposed materials, this project highlights the unparalleled capacity of the human mind to comprehend and interpret information. By reflecting on the interplay between man and machine, it invites contemplation of technological advancements while recognising the unique strengths of human cognition, including intuitive understanding, emotional intelligence, and nuanced decision-making abilities. Immerse yourself in this exploration where information threads intertwine, and the human experience shines, leaving with a renewed appreciation for the extraordinary qualities that make us uniquely human.

Final work

Threads of Information

Through mesmerising visuals and intricate storytelling, the film delves into the depths of human thought, imagination, and creativity. It skillfully explores the vast potential of our cognitive abilities, emphasizing that machines can never replace the unique essence of the human mind. Celebrating the boundless realms of human cognition, the film inspires viewers to embrace their innate capacity for out-of-the-box ideas and pave the way for extraordinary innovation and understanding.

Warning: Contains flashing images
  • upside down model wearing my printed samples.
  • gloves emerging from printed television's on fabric.
  • a book about the human experience and how it will never fully be replaced by machines.
two samples made from old t shirts. Incorporating barcodes as a way of infusing technology.

These samples showcase the versatility of my alphabet design, incorporating both literal representations of letters as well as abstracted versions infused with barcodes, symbolizing the integration of technology into our communication systems.

a mixture of textile samples, barcodes and a model wearing a cardboard box

Research and process

collection of research of gloves, barcodes and type.

My research process began with a focus on graphic references, alongside capturing photographs of my own hands and eyes in diverse positions to gather a range of imagery. To organize and articulate my thoughts effectively, I heavily rely on collage techniques. This approach allows for intriguing amalgamations of ideas that may not typically be associated. Through this creative method, I aim to generate unique and thought-provoking compositions, pushing the boundaries of conventional visual representations.

a collection of T shirts letters and barcodes and printed stripes.

My creative process begins by immersing myself in the print room, drawing inspiration from the surrounding found materials. I embrace the imperfections within these materials, allowing them to ignite new ideas and concepts. The fusion of diverse fabrics through bonding techniques adds an intriguing dimension to this project. I observed how fusing cardboard and fabric together gives the fabric a new identity, transforming its original form.

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Threads of Information

Threads of Information is a project that celebrates the relationship between information processing in humans and machines, showcasing the distinctive qualities of human cognition. Through captivating hybrid printed textiles made from repurposed materials, thi...

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