Ziming Wang

This project critically examines the issue of gender bias, attributing it to toxic masculinity and the consequent undervaluation of femininity in various industries. The study seeks to redefine masculinity through an inclusive approach highlighting femininity and masculinity.

Through a blend of sociocultural analysis, market research, and design innovation, the project aims to rebalance the amount of masculinity and femininity in gender-neutral clothing. Its broader objectives include expanding the gender-neutral clothing market, fostering discussions on gender expression, and contributing to a cultural shift recognizing the complementary nature of masculinity and femininity. Within the social background and fashion market context, the project aspires to craft an androgynous collection emphasizing both genders. Specifically targeting menswear, it explores the potential of androgynous design, aiming to diversify gender-neutral offerings through thorough research and development.